Amina Fisher is a strategic and creative marketer with extensive management and consulting experience, currently serving as Vice President, Marketing, at SECU, North Carolina’s largest credit union. Over the course of her career, Amina has led strategic teams in the development of holistic programs that drive top line revenue and deliver remarkable consumer experiences. With a client list that has ranged from financial institutions to consumer-packaged goods, she develops cross-industry marketing campaigns that cut through the noise.
Over ten years at Diageo North America working on brands like Johnnie Walker, Guinness, and Captain Morgan helped her understand the fundamentals of brand building and innovation. Another six years working for agencies like Edelman Public Relations, Colangelo Synergy Marketing, CYLNDR and Walk West with clients such as Vulcan, Church & Dwight and Samsung have rounded out her ability to tap into the customer mindset and build advertising campaigns that excite and inspire.
Amina holds a Bachelor of Science degree in Business Administration with a focus on Marketing from Berkeley College in New York City.
